November 1, 2025 
Did you know the global contact centre technology market is expected to exceed US$108 billion by 2027? Ensuring systems talk to each other, not stand alone, is now mission-critical. At Softphone we’re tackling just that.
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Why we decided to exhibit
The Call & Contact Centre Expo is Europe’s premier gathering of contact-centre, CX, service-desk and operations professionals.
As a trusted connector platform with 25+ years’ experience and 900+ global enterprise customers, Softphone is exhibiting to meet the people driving the transformation. We’re bringing our next-gen Connectors and AI-ready integrations to the forefront, helping contact-centre leaders, CX teams and operations execs turn ambition into action.
What we’re showcasing
At our stand (you may want to insert stand number) we’ll bring to life how Softphone unifies the layers that too often remain disconnected:
- Certified (plug-&-play) integrations: Pre-built connectors for contact-centre platforms like Genesys Cloud, CRM systems such as Salesforce, Microsoft Dynamics, SAP, and IT/Service Service-Management via ServiceNow.
- Automation + AI in action: See how interaction context (call, chat, email) flows between systems, enabling real-time Agent Assist, Case Summarisation, and Next Best Action.
- Faster, smarter operations: We’ll show how unified data drives lower handling times, faster resolutions and better insight for agents, supervisors and managers.
- Enterprise-grade scale & compliance: Supporting global deployments, trusted by major banks, energy-utilities, telecoms and public-sector organisations.
Why this matters now
In many organisations today, customer-facing and employee-facing workflows live in silos, contact-centre tech, CRM, ITSM, HR systems rarely share context. That fragmentation restricts what AI and automation can achieve.
By ensuring systems are connected, Softphone enables meaningful data-flows, allowing CX leaders to unlock: improved agent productivity, richer insight, lower cost-to-serve and elevated experiences for customers and staff alike.
🔹 Visit us at our stand to experience live demos and meet our team.
🔹 Book a meeting in advance to discuss your specific architecture, use-cases or roadmap.
🔹 Bring your current pain-points, we’ll show practical ways to connect contact-centre + CRM + ITSM and drive value this year.
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Final word
At Call & Contact Centre Expo 2025 we’re not just showing software; we’re enabling the next generation of connected service operations. If you’re thinking bigger than just a contact-centre, if you want a unified, AI-ready platform bridging CX, CRM, IT and beyond, then Softphone is the partner to talk to.
We look forward to seeing you in London. Let’s make connected CX a reality.
