As industry leaders gather at ExCeL London for the Call & Contact Centre Expo 2024, Softphone International invites attendees to explore the next evolution in customer experience (CX) technology with its AI-powered Omnichannel Smart Connectors.
CCaaS and CRM Integration Experts
Softphone, a leading solution provider in CCaaS and CRM integration, invites attendees to explore their innovative Smart Connectors at Stand CC-F54, where experts will showcase groundbreaking Smart Connectors designed to empower agents and streamline customer interactions through AI-powered, omnichannel solutions that integrate any CRM with Genesys™ and Amazon Connect®.
Empowering Agents to Deliver Superior CX
At the heart of Softphone’s innovation is a mission: “Empowering Agents to Deliver Superior CX.” Our Smart Connector leverage AI-driven tools like the ones in Genesys™ directly into the CRM with functionalities like:
- Intent and Sentiment Analysis,
- Agent Assist,
- Agent Copilot,
- Knowledge Base,
- Canned Responses
- and Next Best Action,
with these, Softphone enables contact centers to elevate every customer touchpoint.
This commitment to “Make CX Feel Easy” is reinforced by a suite of Smart Connectors that integrate seamlessly with industry-leading CRMs and contact center systems like Genesys™ and Amazon Connect®.

CCaaS and CRM Integration & Automation Customization
Softphone’s Smart Connectors go beyond integration and deliver an adaptable, visual flow builder for automation customization that enables businesses to fine-tune customer interactions without technical complexity.
This flexibility supports both inbound and outbound omnichannel strategies that allow contact centers to harness the power of AI for everything from customer insights to interaction history and smart routing.
Safe, Reliable, Out-of-the-Box CRM Integration Solutions
Our Smart Connectors provide secure, efficient, and “Out-of-the-Box, Cost-Saving Integration”.
Softphone’s solutions have earned certifications from top CRMs and ensure smooth, reliable updates.
In a world where contact center demands are constantly evolving, Softphone equips its clients with the tools to remain agile and focused on what matters most: delivering outstanding CX.
Genesys Integration with ServiceNow — Smart Connector Spotlight
Softphone’s Smart Connector for Genesys integration with ServiceNow offers a comprehensive suite of features:
- AI-Driven: Intent, Sentiment, Agent Assist & Next Best Action.
- Integrates Genesys™ & AWS Connect® with 18+ CRMs.
- Certified by Top CRMs for Safe and Reliable Updates.
- Visual Flow Builder for Automation Customisation.
- Inbound & Outbound Omnichannel Strategies.
- Customer Insights & Interaction History.
- Out-of-the-Box, Cost-Saving Integration.
- Smart Routing & Disambiguation.
All these features are seamlessly integrated into your CRM and work out-of-the-box with minimal configuration.
Check out the short demo video below to see how Softphone’s Smart Connectors effortlessly integrates Genesys Cloud with ServiceNow, streamlining customer communications and boosting agent productivity.
Comprehensive Genesys CRM Integration
Softphone’s Smart Connectors offer seamless integration between Genesys™ and a wide array of leading CRM platforms, enhancing your contact center’s capabilities and efficiency.
Our Smart Connectors support integration with:
- Salesforce.
- ServiceNow.
- Microsoft Dynamics 365 (CIF1 & CIF2).
- Microsoft Dynamics USD.
- SAP CRM, C/4HANA, and S/4HANA.
- Oracle Service Cloud (Agent Desktop & Web UI).
- Oracle Engagement Cloud.
- Siebel.
- And many more industry-leading CRM solutions.
By leveraging these Smart Connectors, businesses can unify their customer experience platforms, streamline agent workflows, and harness the full potential of both Genesys™ and their chosen CRM. This integration empowers organizations to deliver superior customer experiences while maximizing operational efficiency and ROI.
Visit Stand CC-F54 at Call & Contact Centre Expo 2024
Don’t miss the opportunity to witness live demonstrations of Softphone’s AI-powered, CRM-integrated solutions.
Visit Stand CC-F54 at the Call & Contact Centre Expo 2024 to discover how Softphone can transform your contact center operations and elevate your customer experience.
By leveraging Softphone’s innovative technology, you can empower your agents, streamline operations, and ultimately deliver the exceptional CX that today’s customers demand.
Take the first step towards revolutionizing your contact center at this year’s expo.
See you there!
novembro 12, 2024